For more details on the courses, please refer to the Course Catalog
Code | Course Title | Credit | Learning Time | Division | Degree | Grade | Note | Language | Availability |
---|---|---|---|---|---|---|---|---|---|
ADPR021 | Marketing Public Relations | 2 | 4 | Major | Master | 1-5 | - | No | |
This course deals with the theories, strategies, and tactics of marketing Public Relations. | |||||||||
ADPR021 | Marketing Public Relations | 2 | 4 | Major | Master | 1-5 | Advertising & Public Relations | - | No |
This course deals with the theories, strategies, and tactics of marketing Public Relations. | |||||||||
ADPR021 | Marketing Public Relations | 2 | 4 | Major | Master | 1-5 | Advertising & Public Relations | - | No |
This course deals with the theories, strategies, and tactics of marketing Public Relations. | |||||||||
ADPR021 | Marketing Public Relations | 2 | 4 | Major | Master | 1-5 | Advertising & Public Relations | - | No |
This course deals with the theories, strategies, and tactics of marketing Public Relations. | |||||||||
ADPR021 | Marketing Public Relations | 2 | 4 | Major | Master | 1-5 | Advertising & Public Relations | - | No |
This course deals with the theories, strategies, and tactics of marketing Public Relations. | |||||||||
ADPR022 | Tactics and Strategies of PR | 2 | 4 | Major | Master | 1-5 | - | No | |
This seminar is designed to improve ability of performing public relations in business practice. | |||||||||
ADPR022 | Tactics and Strategies of PR | 2 | 4 | Major | Master | 1-5 | Advertising & Public Relations | - | No |
This seminar is designed to improve ability of performing public relations in business practice. | |||||||||
ADPR022 | Tactics and Strategies of PR | 2 | 4 | Major | Master | 1-5 | Advertising & Public Relations | - | No |
This seminar is designed to improve ability of performing public relations in business practice. | |||||||||
ADPR022 | Tactics and Strategies of PR | 2 | 4 | Major | Master | 1-5 | Advertising & Public Relations | - | No |
This seminar is designed to improve ability of performing public relations in business practice. | |||||||||
ADPR022 | Tactics and Strategies of PR | 2 | 4 | Major | Master | 1-5 | Advertising & Public Relations | - | No |
This seminar is designed to improve ability of performing public relations in business practice. | |||||||||
ADPR024 | Media Planning | 2 | 4 | Major | Master | 1-5 | - | No | |
This course provides an introduction to strategic media planning, the process used to place messages in media in order to reach particular audiences. This course is designed as a concepts/skills course; it will emphasize critical thinking regarding media planning for advertising, public relations, and health and political communication campaigns. To achieve these objectives, we will use a combination of lectures, lab sessions,readings, discussions, assignments, and computer simulations. | |||||||||
ADPR024 | Media Planning | 2 | 4 | Major | Master | 1-5 | Advertising & Public Relations | - | No |
This course provides an introduction to strategic media planning, the process used to place messages in media in order to reach particular audiences. This course is designed as a concepts/skills course; it will emphasize critical thinking regarding media planning for advertising, public relations, and health and political communication campaigns. To achieve these objectives, we will use a combination of lectures, lab sessions,readings, discussions, assignments, and computer simulations. | |||||||||
ADPR024 | Media Planning | 2 | 4 | Major | Master | 1-5 | Advertising & Public Relations | - | No |
This course provides an introduction to strategic media planning, the process used to place messages in media in order to reach particular audiences. This course is designed as a concepts/skills course; it will emphasize critical thinking regarding media planning for advertising, public relations, and health and political communication campaigns. To achieve these objectives, we will use a combination of lectures, lab sessions,readings, discussions, assignments, and computer simulations. | |||||||||
ADPR024 | Media Planning | 2 | 4 | Major | Master | 1-5 | Advertising & Public Relations | - | No |
This course provides an introduction to strategic media planning, the process used to place messages in media in order to reach particular audiences. This course is designed as a concepts/skills course; it will emphasize critical thinking regarding media planning for advertising, public relations, and health and political communication campaigns. To achieve these objectives, we will use a combination of lectures, lab sessions,readings, discussions, assignments, and computer simulations. | |||||||||
ADPR024 | Media Planning | 2 | 4 | Major | Master | 1-5 | Advertising & Public Relations | - | No |
This course provides an introduction to strategic media planning, the process used to place messages in media in order to reach particular audiences. This course is designed as a concepts/skills course; it will emphasize critical thinking regarding media planning for advertising, public relations, and health and political communication campaigns. To achieve these objectives, we will use a combination of lectures, lab sessions,readings, discussions, assignments, and computer simulations. |